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The fact that you had business cards printed means that you’re planning to give them away. However, randomly giving out business cards to everyone you meet– even those you’ve never spoken to and in all probability won’t speak to again– is simply bad etiquette and may do your reputation more harm than good. Here are a few mini-rules of thumb: basic etiquette when giving out business cards:

1. ONLY FOOLS RUSH IN. Remember, timing is crucial. You’ll find lots of opportunities to give out cards to people, so don’t distribute your business cards every time you feel the itch to. Wait until it’s appropriate, such as when the conversation strays to stocks and businesses. If you feel it’s not going to happen, gently nudge the conversation yourself towards the right direction.

2. BUILD CONNECTIONS FIRST. Do not give your business card to someone you haven’t had a minute of conversation with. Talking with prospective customers will put them at ease and let you evaluate whether they would actually be good candidates for getting your card. Handing out business cards to random strangers will only make them feel as if they’ve received junk mail in the middle of a social gathering. Don’t do it.

3. TURN YOUR BUSINESS CARD INTO AN ICEBREAKER. Unique business cards are useful conversation starters. Imagine taking out an aluminum sheet business card in gunmetal blue, with your contact details embossed on it. That should get the conversation going, and if it doesn’t, then you either didn’t follow the first two rules, or you’re in the wrong crowd.

If you’re not sure where to find printing shops that cater to specialized business cards Los Angeles and major cities should be good places to start searching. Generally speaking, print shops in metropolitan areas have better equipment that can handle a wider spectrum of materials. Look for Los Angeles printing shops, as they have a reputation for producing the best quality business cards at wallet-friendly prices.